Vollrath names Andrew Cronau corporate chef, product training manager

The Vollrath Company has appointed Andrew Cronau as corporate chef and product training manager, expanding his role in product education and customer support. The move is aimed at strengthening training for internal teams and foodservice customers across Vollrath and Stoelting.

Why it matters: - Andrew Cronau will help shape how Vollrath trains employees, dealers, distributors and customers on product use and kitchen applications. - The role supports Vollrath University, a key part of the company’s education and customer experience efforts. - Stronger product training can improve how Vollrath Foodservice and Stoelting Foodservice solutions are understood and used in real kitchens.

What happened: - The Vollrath Company appointed Andrew Cronau as corporate chef and product training manager. - Cronau will lead product training initiatives and support Vollrath University. - Cronau will train and support customers, dealers, distributors and sales teams for Vollrath Foodservice and Stoelting Foodservice, both based in Sheboygan, Wisconsin.

The details: - Cronau previously worked as a sales account manager at Vollrath. - In that role, Cronau built customer relationships and contributed to strategic growth. - Before joining The Vollrath Company, Cronau worked in sales management, kitchen management and as a sous chef. - Christina Wegner, vice president of marketing at Vollrath, said Cronau’s industry knowledge, Vollrath product expertise and training style make him a strong addition to the team. - Vollrath said Cronau’s work will help connect product solutions to real-world kitchen applications.

Between the lines: - Vollrath is promoting from within, which suggests the company values hands-on product knowledge and customer-facing experience. - The appointment also links product education more closely with sales and culinary support. - That can help a foodservice manufacturer reinforce brand credibility with operators who want training, not just equipment.

What's next: - Cronau is expected to continue expanding training efforts across Vollrath’s internal teams and external customer network. - The company is likely to use his culinary and sales background to strengthen product adoption and support. - Vollrath says the role will help bring the company’s products and capabilities to life for culinary professionals nationwide.

The bottom line: - Vollrath is betting that deeper product education will improve customer experience and make its foodservice offerings easier to sell, understand and use.